A WordPress Consultant Understands Website Structure
How To Create A Website Using WordPress. Guide For Beginners.
As a WordPress Consultant many times I get asked about WordPress Structure. Silo Structuring is the common name for the proper structuring of websites. It is a confusing example as most people do not understand what a silo is. A grain silo sits next to most Barns that you see on Farm land. Each type of grain goes into separate silos so the grains don’t get mixed together. Comparing Website structure to Farming is not an easy analogy. Please find a simpler explanation in this video.
Google has a filed patent for the algorithm that will index and rate the relevance of a web page to determine if there is also an occurrence of phrases related to the subject matter of a websites page. As a wordpress consultant what that means is; if you intend to rank for the phrase Horse Racing, then you better discuss things related to horse racing.
As a result of this excellent algorithm it’s very hard to fool the search engines by placing lazy content on your site. It has become necessary to actually know the subject matter within the subject areas that you intend representing. Keyword density is how many related keywords appear in connection with the subject of the web page that is relevant by the search engines. The most common way to assure the overall keyword density of your wordpress website is to structure it using what is called a silo structure as I mentioned before, it really seems to confuse people to a large degree. Hopefully you will find this explanation much easier to understand and digest. It took me awhile to wrap my head around it but once you do it is very easy to accomplish and you can become proficient at it in no time at all.
Give a look at the above video and practice a few wordpress posts and pages to test out your new found wordpress consultant knowledge. For more test results visit Google Webmaster Centrals youtube Chanel. Some very good wordpress consulting tips and advice.